The emergency that took us straight from the airport to EGO’s store

God graciously, she is out in 10 minutes, but pardon me for mentioning the big smile. This woman is all urgency and fury, smacking me on the back, shouting, “It’s an emergency, I have nothing to wear for the event!”.

“Why would you do this every time? It’s my engagement, not your dinner next door, lady!”

“I know. I know. But you know my style! Bet me on this, I haven’t missed one single fashion store in London and did not find anything worth wearing! I almost liked something, but then realized it was too loud for my liking.”

“You’re exaggerating now.”, I say.

“Got it from you, sis! You don’t settle either until you’ve found the ‘one’. I meant the garment!”, my sister winked. “Now move on!”

In this my sister was right. Since our youth, we have never settled. We were always searching for the best, regardless of what it cost. I have always measured the cost of a commodity against the utility I could derive from it, and if something lasts, or hits the right notes, then it is the thing for me.

Immediately I know where I am taking her for shopping!

I’ve dug her luggage in the trunk of my car and in no time we’re hitting the road. As usual, my sister is complaining about the heat like everyone from the overseas does when they come to Pakistan, “You need to take me to a fashion store that has an exquisite range of festive wear with a breathable fabric, subtle tones, not so loud, sophisticated and elegant detailing, nothing too noisy or piercing. I need to look the best!”.

“Yes, Ma’am”.

My car is parked in the belly of the mall, I meant the basement, and we’re walking with quick steps inside. Luckily, EGO’s store is on the ground floor of Dolmen Mall, Clifton, and very close to the entrance. Seeing the EGO sign lit up in yellow, she exclaims, “Oh, I know this is your favorite brand! I have so many EGO garments in my wardrobe, thanks to you, Sis!”. I reply with a, “You’ll have some more now!”

In no time, I find my sister drooling over EGO’s Festive and Luxury Wear displayed appealingly in the store. She jumps from one to another, touching the premium fabric, keenly eyeing the fine prints, garnished with the delightful hand embroidery. Removing the styles from the clothes stand, like a little girl, she sets them against herself and looks excitedly in the mirror. The smile is worth it, indeed!