Express your Style in EGO’s Summer Unstitched ‘25

The invite encouraged women to participate in however form they liked, and use their style and their clothing as an expression of their personality. I was left in awe of this wonderful initiative and admired the brain heads behind it. After years of waiting it looked like Pakistan was doing something for its female population whose remarkable talents ought to be recognized and cherished.
Without a second thought, I booked a stall to display my book, a solo publication, for sale, along with posters and frames with my poems engraved on them. However, I was actually concerned about my garment. The event required that each participant’s clothing ought to express their style, and although every person’s garment is an expression of their personality, I wanted to use this moment to freely, boldly and evidently express my aura.

What I love most about EGO’s Unstitched Collection are their uniquely printed dupattas! They never do the typical matching dupattas with their 3 piece styles, rather, the dupattas are digitally printed with eccentric and bold prints, for instance, a miniature art, or fruits, birds perhaps, or a beautiful scenery of the mountains! You’d be surprised what you’d find next, and oh my goodness, that is so like me! I love expression, and I love displaying my uniqueness in my style! One day I am the summer’s sun, the other day I feel like thunder and lightning, and again the next day I feel like colors, confetti and energy showered upon me. In EGO’s Unstitched, I can be effortlessly transparent and my true self!

My discipline could not withstand EGO’s tempting styles and as expected, I ended up purchasing a total of 7 Unstitched Styles. I could have bought more, but the sale’s staff informed me that a new collection would be coming up soon! I found this summer collection pretty affordable in terms of pricing for the quality of fabrics and the brilliant prints it offered, and I could not wait for the second round!

Being a freak for colors and expression, I decorated my stall in sharper tones and wore EGO’s 3 Piece Unstitched Set to the event which had a nature’s scenery printed on it. I felt light and peaceful, as though sitting on the beach on a calm morning and watching the waves gently swim towards the shore, and fortunately, my EGO’s Unstitched perfectly expressed my mood.

Ladies, I am indeed clueless about your style but EGO knows you, and it has certainly got something that absolutely expresses your energy and describes your mood perfectly well. Rush to the stores today and grab your favorite styles from EGO’s Summer Unstitched ’25 or shop online!